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 • Beauty  • 7 Drugstore Makeup Brands on Par with the High-End Brands

7 Drugstore Makeup Brands on Par with the High-End Brands

Imagine this: you have $100 in hand and an option to buy either two or three products from Sephora or up to 10 products from CVS. Which one would you choose?

I’d choose the latter. If you too, high-five!

Drugstore makeup brands, especially now, can be as equally amazing as their high-end counterparts. The formula and longevity are improving day by day, and the variety is just outstanding. 

If you’re new to makeup, or simply looking for new products to try – we recommend you try our suggestions under these brands.

1. L’oreal

L’oreal is the leading brand in the beauty industry. It has lots of luxury and drugstore brands under its ownership. However, the products under its own name are one of the best in the market. 

L’oreal is unmatched in its base products like foundation, concealer, and powders. It has a huge shade range and a variety of formulas.

Our Recommendations from L’oreal

  • True Match Hyaluronic Tinted Serum
  • Infallible 24H Freshwear Foundation
  • Lash Paradise Mascara

2. Milani

Nobody should sleep on this drugstore makeup brand. Period.

Milani’s quality is as good as its packaging. You will never get bored looking at their catalogue of products with beautiful designs and a diversified collection. 

Our Recommendations from Milani

  • Baked Blush in Luminoso
  • Conceal + Perfect 2-in-1 Foundation
  • Color Fetish Lipstick (available in two formulas)

3. NYX Professional Makeup

The brand ‘NYX’ was named after the Greek Goddess of the same name. Now, this brand helps beautify real-life goddesses. 

NYX is one of the most popular drugstore brands that is loved by regular people and influencers alike. However, its diverse lip formulas and colors take the most credit for their popularity. 

Our Recommendations from NYX

  • Bare With Me Concealer Serum
  • Setting Spray (available in two formulas)
  • Soft Matte Lip Cream

4. Maybelline

I think there is no vanity that is void of makeup from Maybelline.

Maybelline is one of those brands that is found in every household. Thanks to its affordability, formulas, and diverse range of products, it is a go-to brand for most women. 

Our Recommendations from Maybelline

  • Age Rewind Concealer
  • Lifter Gloss
  • Lash Sensational Mascara 

5. ColourPop

This brand is colorful, vibrant, and experimentative!

ColourPop is always coming out with trendy new products that excite makeup lovers. Everything from this brand is commendable – packaging, formula, and shade range. 

Our Recommendations from ColourPop

  • Ultra Matte Liquid Lipstik
  • Super Shock Shadow
  • Pretty Fresh Hyaluronic Tinted Moisturizer

6. Morphe

Makeup artists love this drugstore brand. 

Morphe is an iconic brand that catered to aspiring professionals in the beauty industry, thanks to its high-end-like formulas. Their brushes are a must-have for every makeup lover, though!

Our Recommendations from Morphe

  • Continuos Setting Mist
  • Jaclyn Hill Eyeshadow Palette
  • Eye Brushes

7. Sephora Collection

Sephora is a store where every high-end brand under the sun can be found. However, the company’s own brand is one that falls under the drugstore/midrange category.

Sephora Collection is an underrated brand that you might not have heard much of. But trust me on this – it has some gem of products under its belt. 

Our Recommendations from Sephora Collection

  • Cream Lip Stain Liquid Lipstick
  • Colorful Face Powders
  • Microsmooth Multi-Tasking Baked Face Powder

Which of these is your favourite drugstore makeup brand?


Lipstick, Blush, and Eyeshadow Colors that will Compliment Your Skin Tone and Undertone

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