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The Genius Hailey Bieber Contouring Hack That Everyone On TikTok Swears By

Hailey Bieber is ruling the beauty community, you probably already knew that. Anything this woman does becomes a trend. From her glazed donut skin look to her shoulder-length new haircut. We have also seen numerous makeup trends that were started by the 26-year-old supermodel. The latest is the genius Hailey Bieber contouring hack. While this hack is trending under the hashtag #haileybiebercontour, it wasn’t Hailey who came up with it. Instead, it’s a common makeup technique that Bieber learned from her makeup artist.


Remember how everyone in 2016 wore that heavy and grey-toned powder contour? Luckily, those days are over. Instead of sharp lines and dark, cool-toned colors, new makeup trends are all about embracing our natural features and making us look like we are barely wearing any makeup. And that’s what this makeup hack is all about.

Underpainting is a technique that has been used by Hollywood makeup artists for years. And Hailey’s makeup artist, Mary Phillips, is one of them. The idea is to apply your cream or liquid contouring products underneath your foundation so that it looks like you aren’t wearing any products. It will enhance your cheekbones to give you that sculpted look, while not looking too heavy. It’s a great option for your everyday makeup looks, but it can also be modified for more formal occasions like weddings or various events. If you want to create a more dramatic look, just apply more cream contour. Because you’ll blend it out with your foundation anyway, it’s much easier to get away with darker colors.

Hailey is known for her gorgeous minimal-makeup looks, so it’s no surprise that this is the contouring technique of her choice. There are many different variations of this look on TikTok, but the general idea is always the same. You can use whatever products you already have and like. But if you’re curious about the exact product that Hailey and her makeup artist use, it’s the Westman Atelier Contour Stick. This is what she uses to achieve that Hailey Bieber Contouring Hack.

How to get the Hailey Bieber Contouring Hack

As I’ve already explained, you can use whatever products you like. For contouring, you can opt for a much darker liquid concealer, cream bronzer, or, like Hailey did, a contouring stick. You apply a generous amount of your contouring products to your cheeks, nose, and jawline. Blend it out with a brush or a beauty blender. Make sure to place the product higher on your cheek, and blend it up upwards. This will create the illusion of lifted cheekbones.

Then, highlight with the help of a concealer that’s one shade lighter than your foundation. Apply it under your eyes, under your cream contour, to the bridge of your nose, and on the center of your chin and forehead. Blend it out with a beauty blender. Now comes the tricky part. You have to apply your foundation with the help of a fluffy brush. This will make your complexion product a bit sheerer, and it won’t take away from the contouring you just did. Take your time, and make sure to blend it all in nicely for that Hailey Bieber Contouring Hack.


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